More and more companies see and leverage the benefits of a channel sales model. Vendors need less direct sales and service resources to make a bigger impact, and partners may have access to valuable networks otherwise hard to open up.
We can help you identify, attract, enable and grow the best partners in your market!
This program is designed to help companies launch an effective and profitable partner channel model.
It is imperative to attract, educate and grow the best partners. Successful partners will leverage their own networks and expertise to help your company enter into new, other or more difficult markets. They will also greatly reduce the need for your organisation to invest in selling and servicing to your customers directly, resulting in higher profits.
Without effective marketing and sales alignment, the two key growth teams will never reach full productivity.
Modern buyers and customers expect a personalized website experience. Play along or lose their attention.
Modern buyers demand relevant and personal content to help them educate before making a purchasing decision. You either comply or lose.
Attracting the right buyers to your website is the first step in lead generation. If too few people know you exist, you can't expect to grow sales.
A steady flow of new qualified leads is the lifeblood of any growing organization.
Not all leads are created equal. To increase sales productivity, invest more in nurturing hot and warm leads while ignoring the bad ones!
The product's complexity and amount of customer education required to make a sale, are leading factors when selecting your most profitable sales model.
Designing and sticking to a measurable sales process is a basic requirement for higher productivity, more revenue and predictable growth.